AVA TrainerResources

21 January 2025
10 MIN
AI in Action: Driving Sales Force Performance and Effectiveness
Struggling with MR engagement and product messaging? COSMART AVA is the AI-powered training simulator transforming how pharmaceutical sales teams connect with HCPs. Designed to sharpen objection-handling, enhance communication, and drive sales effectiveness, read on to see more on how AVA equips MRs with the skills they need to thrive in high-pressure environments. Backed by impressive results (60% improvement in product knowledge and 65% stronger communication skills) AVA is redefining commercial excellence.
24 February 2025
11 MIN
The Evolving Role of AI in Drug Submission and Approval: An Expert Perspective
Artificial intelligence (AI) is transforming the pharmaceutical industry, revolutionising drug discovery and approval processes and reshaping how researchers identify potential drug candidates, streamline clinical trials, and ensure regulatory compliance.
28 April 2025
8 MIN
The Top Priority for Sales Leaders: Improving Sales Enablement and Training in Pharma — with AVA
Struggling pharma sales teams face 84% quota misses and 11.2-month onboarding. AVA, an AI-driven tool, is changing the game by speeding ramp times and empowering sales reps. Want to unlock your sales team’s potential? Click to read more.
27 February 2026
11 MIN
Beyond Reach: Enabling the New Era of Digital-First Pharma
Gen Alpha is the first generation born into a world where AI isn't new - it’s native. For pharma, this means that the people we hire and the professionals we serve are changing. Dramatically. And permanently.
26 May 2026
4 MIN
Broader Sales Talent. Higher Expectations. A New Standard for Readiness
Pharmaceutical innovation exists to improve patient outcomes. Yet between laboratory discovery and patient benefit lies a critical intermediary: conversation. The way clinical evidence is explained, challenged and contextualised in discussions with healthcare professionals (HCPs) plays a meaningful role in how new therapies are understood and adopted in practice. At the same time, the profile of those leading these conversations is changing.
29 June 2026
4 MIN
Your Clinicians Are Already in 2026. Is Your Field Force There Too?
Healthcare in Europe is entering a phase where artificial intelligence is moving from pilot projects to everyday clinical infrastructure. Hospitals and healthcare systems are increasingly deploying AI across diagnostics, triage, clinical documentation and decision support. NHS programmes and broader European initiatives are accelerating the development and adoption of these technologies across care settings.

Ava.vivanti.eu is a service of Vivanti SA, specialising in AI-driven simulations
to enhance commercial excellence in the pharmaceutical industry.